Privacy Policy
Effective Date: October 9, 2026
1. Introduction
The Elevated Standard Mortgage Group and Gregory West Jr. ("we," "our," or "us"), respects your privacy.
This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit https://gregthemortgagementor.com/, submit a loan inquiry, book a consultation, request mortgage information, join a mentorship waiting list, or otherwise communicate with us.
Please read this policy carefully. Where applicable law requires consent for particular data processing activities, we will request that consent separately.
2. Information We Collect
The information we collect depends on how you interact with our website and services.
A. Contact Information
When you contact us, request information, schedule an appointment, or complete a form, we may collect:
• Name
• Email address
• Telephone number
• Preferred contact method
• Appointment details
• Information about your inquiry or requested services
B. Mortgage and Financial Information
If you request mortgage guidance or begin a loan application, you may be asked to provide information relevant to your circumstances, such as:
• Income and employment information
• Credit related information
• Existing debts and financial obligations
• Assets and available funds
• Property details and homeownership goals
• Military service or VA loan eligibility information, where relevant
• Other information required by a mortgage professional or lender to evaluate a potential application
The information requested will depend on the service and stage of the mortgage process.
Please provide sensitive financial documents and detailed financial information only through an appropriate secure process designated for that purpose. Do not send passwords, complete payment card details, or other unnecessary sensitive information through general website forms or ordinary text messages.
C. Website and Technical Information
When you visit our website, certain information may be collected automatically, depending on the technologies enabled. This may include:
• IP address
• Browser and device information
• Operating system
• Pages viewed and interactions with website features
• Referring website or advertising source
• Cookie identifiers and similar technical information
D. Communications and Appointment Information
We may retain records of inquiries, emails, text messages, appointment bookings, and other communications to respond to your requests, manage relationships, and maintain relevant business records.
E. Information From Third Parties
Depending on your interactions with us, we may receive information from mortgage application platforms, lenders, service providers, appointment systems, or other parties involved in providing requested services, where permitted by law.
3. How We Use Your Information
We may use personal information to:
• Respond to mortgage inquiries and requests for consultations.
• Explain mortgage programs and available services.
• Coordinate loan application steps and consultations.
• Communicate about appointments and requested services.
• Evaluate information relevant to a potential mortgage inquiry, where authorized.
• Connect you with appropriate mortgage application processes or other service providers where necessary and permitted.
• Manage the MLO mentorship waiting list and related professional inquiries.
• Send requested information and permitted marketing communications.
• Operate our customer relationship management and communication systems.
• Measure website performance and advertising effectiveness where applicable.
• Improve our website, services, and educational resources.
• Maintain business records, address security concerns, and comply with legal obligations.
A website inquiry or preliminary conversation is not itself a credit decision, loan approval, or guarantee of eligibility.
4. Customer Relationship Management
We use customer relationship management and communication technology, to support activities such as lead management, appointment coordination, contact organization, and follow up communications.
Information submitted through relevant website forms or provided during communications may be processed or stored through these systems and their associated service providers.
Access to personal information should be limited to authorized personnel and service providers who need it for legitimate business purposes, subject to applicable arrangements and legal requirements.
5. Email and SMS Communications
Email
We may use your email address to respond to your inquiry, provide information you requested, coordinate appointments, communicate about services, or send marketing communications where permitted by law.
You can unsubscribe from marketing emails using the unsubscribe mechanism provided in the message, where available. You may still receive necessary transactional or service related communications.
Text Messages
If you provide your telephone number and give any consent required by law, we may send text messages relating to your inquiry, appointments, requested mortgage information, service updates, or marketing communications, depending on your preferences and the consent provided.
Message frequency may vary. Message and data rates may apply.
You may opt out of marketing text messages by replying STOP, where supported. For assistance, reply HELP or contact us using the contact details provided on our website.
Consent to receive marketing text messages is not a condition of purchasing property or obtaining mortgage services. We will handle opt out requests in accordance with applicable requirements.
6. Cookies, Analytics, and Advertising
Our website may use cookies and similar technologies to support functionality, understand visitor activity, and measure marketing performance.
Depending on the tools enabled, these technologies may collect technical information about website visits and interactions.
If Meta Pixel or other advertising technologies are enabled, information about website activity may be shared with the relevant advertising provider for measurement or advertising related purposes, subject to applicable law and required consent.
You can manage cookies through your browser settings and use any consent or privacy controls provided on our website. Disabling some cookies may affect website functionality.
The specific technologies in use may change as the website and its marketing systems evolve.
7. How We Share Information
We may disclose personal information in the following circumstances:
Service Providers
We may share information with providers supporting our website, customer relationship management, communications, appointment scheduling, data storage, analytics, security, and other business operations.
Mortgage and Financial Service Providers
When relevant to a request or application, and where authorized or otherwise permitted by law, information may be shared with lenders, mortgage processing services, or other parties involved in evaluating or facilitating a mortgage transaction.
The specific recipients depend on the service requested and the process you enter.
Advertising and Analytics Providers
If applicable tracking technologies are enabled, advertising and analytics providers may receive technical information or website interaction data in accordance with their own policies and the applicable privacy settings.
Legal and Regulatory Requirements
We may disclose information when necessary to comply with applicable laws, lawful requests, legal proceedings, or regulatory obligations, or to protect our rights, safety, and systems.
Business Transactions
Information may be transferred as part of a merger, acquisition, restructuring, or transfer of business assets, subject to applicable law.
With Your Consent or Direction
We may disclose information when you direct us to do so, authorize the disclosure, or when another lawful basis permits it.
We do not sell personal information for money. Certain advertising practices may nevertheless be treated as a "sale," "sharing," or targeted advertising under particular privacy laws. Where applicable, we will provide the required disclosures and choices.
8. Data Retention
Our website may use cookies and similar technologies to support functionality, understand visitor activity, and measure marketing performance.
Depending on the tools enabled, these technologies may collect technical information about website visits and interactions.
If Meta Pixel or other advertising technologies are enabled, information about website activity may be shared with the relevant advertising provider for measurement or advertising related purposes, subject to applicable law and required consent.
You can manage cookies through your browser settings and use any consent or privacy controls provided on our website. Disabling some cookies may affect website functionality.
The specific technologies in use may change as the website and its marketing systems evolve.
9. Data Security
We use reasonable administrative, technical, and organizational measures intended to protect personal information against unauthorized access, disclosure, alteration, or destruction.
No website, electronic transmission, or storage system can be guaranteed to be completely secure. We cannot guarantee absolute security of information transmitted to or stored by us or our service providers.
Please use appropriate secure channels when submitting financial documents or sensitive information.
10. Your Privacy Rights and Choices
Depending on your location and applicable law, you may have rights to:
• Request access to certain personal information.
• Request correction of inaccurate information.
• Request deletion of certain personal information.
• Obtain a copy of certain information in a portable format.
• Opt out of certain targeted advertising or data sharing activities where applicable.
• Withdraw consent where processing relies on consent.
• Appeal certain decisions concerning a privacy rights request where required by law.
To exercise an applicable right, contact us using the details provided in the Contact Us section. We may need to verify your identity before processing a request.
Certain information may need to be retained to comply with legal, contractual, or regulatory obligations.
You may also opt out of marketing emails and text messages using the methods described above.
11. Third Party Websites and Application Platforms
Our website links to external services, including loan application and appointment booking platforms.
When you follow an external link or submit information through a third party platform, that provider may collect and process your information under its own privacy policy and terms.
We do not control all aspects of third party platforms and encourage you to review their policies before providing personal or financial information.
12. Children’s Privacy
Our website is intended for people seeking mortgage information and related professional services. It is not directed toward children under 13.
We do not knowingly collect personal information online from children under 13 without appropriate authorization where required by law. If you believe a child has provided personal information to us, please contact us so that we can review the matter and take appropriate action.
13. Changes to This Privacy Policy
Our website links to external services, including loan application and appointment booking platforms.
When you follow an external link or submit information through a third party platform, that provider may collect and process your information under its own privacy policy and terms.
We do not control all aspects of third party platforms and encourage you to review their policies before providing personal or financial information.
14. Contact Us
For questions about this Privacy Policy or to submit a privacy request, contact:
Business/Brand: Gregory West Jr. / The Elevated Standard Mortgage Group
Website: https://gregthemortgagementor.com/
Phone: +1972 895 8761
Email: [email protected]
Please include "Privacy Request" in the subject line of your email to help us identify your request.